Graphic Designer
Printed Matters
+ Digital Things

Graphic Designer
Printed Matters
+ Digital Things

Graphic Designer
Printed Matters
+ Digital Things

Graphic Designer
Printed Matters
+ Digital Things

Santoni Edited. Trip

Santoni. Edited. Trip

Santoni. Edited. Trip

Santoni. Edited. Trip

Santoni. Edited. Trip

Book

Book

Book

Book

Book

2017

2017

2017

2017

2017

A photo book curated by POMO together with Angelo Flaccavento, second volume of an ideal series, published to accompany Santoni Edited By Marco Zanini S/S 2018 launch. We entered the private historic archive of architect Piero Portaluppi to photograph over 500 rare stones that become the hypnotic texture of each Edited-Trip book page.

Creative Direction: Marco Cendron
Studio: POMO

A photo book curated by POMO together with Angelo Flaccavento, second volume of an ideal series, published to accompany Santoni Edited By Marco Zanini S/S 2018 launch. We entered the private historic archive of architect Piero Portaluppi to photograph over 500 rare stones that become the hypnotic texture of each Edited-Trip book page.

Creative Direction ......... Marco Cendron
Studio ............................... POMO

A photo book curated by POMO together with Angelo Flaccavento, second volume of an ideal series, published to accompany Santoni Edited By Marco Zanini S/S 2018 launch. We entered the private historic archive of architect Piero Portaluppi to photograph over 500 rare stones that become the hypnotic texture of each Edited-Trip book page.

Creative Direction: Marco Cendron
Studio: POMO

A photo book curated by POMO together with Angelo Flaccavento, second volume of an ideal series, published to accompany Santoni Edited By Marco Zanini S/S 2018 launch. We entered the private historic archive of architect Piero Portaluppi to photograph over 500 rare stones that become the hypnotic texture of each Edited-Trip book page.

Creative Direction: Marco Cendron
Studio: POMO

SoapOpera Fanzine

SoapOpera Fanzine

SoapOpera Fanzine

SoapOpera Fanzine

SoapOpera Fanzine

Website

Website

Website

Website

Website

2017

2017

2017

2017

2017

Francesca-e-Yoon-1-

A bimonthly visual diary for modern young women with artistic minds. Founded by two italian girls based in Milan, this zine is a manifesto for an eclectic, 90’s lover, female sisterhood. I was commissioned to redesigned the website.

Studio: Self

A bimonthly visual diary for modern young women with artistic minds. Founded by two italian girls based in Milan, this zine is a manifesto for an eclectic, 90’s lover, female sisterhood. I was commissioned to redesigned the website.

Studio ................ Self

A bimonthly visual diary for modern young women with artistic minds. Founded by two italian girls based in Milan, this zine is a manifesto for an eclectic, 90’s lover, female sisterhood. I was commissioned to redesigned the website.

Studio: Self

A bimonthly visual diary for modern young women with artistic minds. Founded by two italian girls based in Milan, this zine is a manifesto for an eclectic, 90’s lover, female sisterhood. I was commissioned to redesigned the website.

Studio: Self

Essence

Essence

Essence

Essence

Essence London

Website

Website

Website

Website

Website

2017

2017

2017

2017

2017

Essence is a private office, offering an all-inclusive global service to select individuals and their families. Working on the website redesign POMO proposed an editorial platform to talk about the brand’s services, through the definition of the index of content category. This allows to inspire and promote services to members; be aspirational for aspirants, prospects and members; impress partners and media.
A not realized project.

Creative Direction: Marco Cendron
Studio: POMO

Essence is a private office, offering an all-inclusive global service to select individuals and their families. Working on the website redesign POMO proposed an editorial platform to talk about the brand’s services, through the definition of the index of content category. This allows to inspire and promote services to members; be aspirational for aspirants, prospects and members; impress partners and media.
A not realized project.

Creative Direction ......... Marco Cendron
Studio ............................... POMO

Essence is a private office, offering an all-inclusive global service to select individuals and their families. Working on the website redesign POMO proposed an editorial platform to talk about the brand’s services, through the definition of the index of content category. This allows to inspire and promote services to members; be aspirational for aspirants, prospects and members; impress partners and media.
A not realized project.

Creative Direction: Marco Cendron
Studio: POMO

Essence is a private office, offering an all-inclusive global service to select individuals and their families. Working on the website redesign POMO proposed an editorial platform to talk about the brand’s services, through the definition of the index of content category. This allows to inspire and promote services to members; be aspirational for aspirants, prospects and members; impress partners and media.
A not realized project.

Creative Direction: Marco Cendron
Studio: POMO

Essence. Summer

Essence. Summer

Essence. Summer

Essence. Summer

Essence London. Summer

Quarterly Magazine

Quarterly Magazine

Quarterly Magazine

Quarterly Magazine

Quarterly Magazine

2017

2017

2017

2017

2017

bollo

A quarterly magazine for Essence Gold members. The categories Pleasure, People, Places, Private allow to express and communicate the values of Essence on different levels, from the brand point of view to the business and marketing perspective. 
A not realized project.

Creative Direction: Marco Cendron
Studio: POMO

A quarterly magazine for Essence Gold members. The categories Pleasure, People, Places, Private allow to express and communicate the values of Essence on different levels, from the brand point of view to the business and marketing perspective. 
A not realized project.

Creative Direction: Marco Cendron
Studio: POMO

Marco De Vincenzo

Marco De Vincenzo

Marco De Vincenzo

Marco De Vincenzo

Marco De Vincenzo

Website Proposal

Website Proposal

Website Proposal

Website Proposal

Website Proposal

2016

2016

2016

2016

2016

One of the leading names in Milan’s “New Wave,” Marco De Vincenzo is growing his own brand alongside his long-time role designing accessories for Fendi. I designed a website proposal focused on his vibrant fabrics. 

Creative Direction: LOW
Studio: The Big Now

One of the leading names in Milan’s “New Wave,” Marco De Vincenzo is growing his own brand alongside his long-time role designing accessories for Fendi. I designed a website proposal focused on his vibrant fabrics. 

Creative Direction: LOW
Studio: The Big Now

The Double F

The Double F

The Double F

The Double F

The Double F

Brand Identity / E-shop

Brand Identity / E-shop

Brand Identity / E-shop

Brand Identity / E-shop

Brand Identity / E-shop

2016

2016

2016

2016

2016

TDF_004 copia

The online boutique of the italian multi-brand fashion store Folli Follie. 
I worked on the logo and e-shop, encompassing its rich heritage and trademark fashionista identity.

Creative Direction: LOW
Studio: The Big Now

The online boutique of the italian multi-brand fashion store Folli Follie. 
I worked on the logo and e-shop, encompassing its rich heritage and trademark fashionista identity.

Creative Direction: LOW
Studio: The Big Now

Il Sole 24 Ore

Il Sole 24 Ore

Il Sole 24 Ore

Il Sole 24 Ore

Il Sole 24 Ore

Website

Website

Website

Website

Website

2016

2016

2016

2016

2016

preview_video
live_foglia2 copia

The Italian national daily business newspaper. We gave the website a bold, contemporary new design, and improved the reading experience. We focused also on visual guidelines which ensured that all elements shared a cohesive and unmistakable look.

Creative Direction: Laura Cattaneo
Rebrand Video Manifesto: Workroom

The Italian national daily business newspaper. We gave the website a bold, contemporary new design, and improved the reading experience. We focused also on visual guidelines which ensured that all elements shared a cohesive and unmistakable look.

Creative Direction: Laura Cattaneo
Rebrand Video Manifesto: Workroom

HELLO — I'm Federica, I operate within the fields of graphic design, for commercial and cultural projects, designing on paper and screen. ● With a strong focus on the information architecture, attentive to the way images and texts sustain their own intent and impact, mine own approach results in a content-based production. 

 

EXPERIENCE — I lived in Rome, then in Venice – to pursue a Master Degree in Visual and Communication Design from IUAV – then in Milan, where I still live today. 
In June 2014 I started my two years work at IL SOLE 24 ORE, largest italian financial newspaper, focusing on web design. From November 2016 I was part of the team of POMO Studio, working both in print and web projects. 
I now work as consultant and freelance designer for agencies in Milan.

 

SKILLS — In these years of work I learned these things:
1. Be clear and seek clarity.
2. Don't try to do everything at once.
3. Be brave.
4. Search constantly.
5. Be precise only when it's absolutely required.
6. Don't talk shit.
7. Bribe the boss with the food of south of Italy.
8. Fight against "It can not be done!" of developers and printers. 

 

HELLO — I'm Federica, I operate within the fields of graphic design, for commercial and cultural projects, designing on paper and screen for studios and institutions. ● With a strong focus on the information architecture, attentive to the way images and texts sustain their own intent and impact, mine own approach results in a content-based production. 

 

EXPERIENCE — I lived in Rome, then in Venice – to pursue a Master Degree in Visual and Communication Design from IUAV – then in Milan, where I still live today. 
In June 2014 I started my two years work at IL SOLE 24 ORE, largest italian financial newspaper, focusing on web design. From November 2016 I was part of the team of POMO Studio, working both in print and web projects. 

 

SKILLS — In these years of work I learned these things:
1. Be clear and seek clarity.
2. Don't try to do everything at once.
3. Be brave.
4. Search constantly.
5. Be precise only when it's absolutely required.
6. Don't talk shit.
7. Bribe the boss with the food of south of Italy.
8. Fight against "It can not be done!" of developers and printers. 

HELLO — I'm Federica, I operate within the fields of graphic design, for commercial and cultural projects, designing on paper and screen. ● With a strong focus on the information architecture, attentive to the way images and texts sustain their own intent and impact, mine own approach results in a content-based production. 

 

EXPERIENCE — I lived in Rome, then in Venice – to pursue a Master Degree in Visual and Communication Design from IUAV – then in Milan, where I still live today. In June 2014 I started my two years work at IL SOLE 24 ORE, largest italian financial newspaper, focusing on web design. From November 2016 I was part of the team of POMO Studio, working both in print and web projects. I now work as consultant and freelance designer for agencies in Milan.

 

SKILLS — In these years of work I learned these things:
1. Be clear and seek clarity.
2. Don't try to do everything at once.
3. Be brave.
4. Search constantly.
5. Be precise only when it's absolutely required.
6. Don't talk shit.
7. Bribe the boss with the food of south of Italy.
8. Fight against "It can not be done!" of developers and printers. 

 

HELLO — I'm Federica, I operate within the fields of graphic design, for commercial and cultural projects, designing on paper and screen. ● With a strong focus on the information architecture, attentive to the way images and texts sustain their own intent and impact, mine own approach results in a content-based production. 

 

EXPERIENCE — I lived in Rome, then in Venice – to pursue a Master Degree in Visual and Communication Design from IUAV – then in Milan, where I still live today. In June 2014 I started my two years work at IL SOLE 24 ORE, largest italian financial newspaper, focusing on web design. From November 2016 I was part of the team of POMO Studio, working both in print and web projects. I now work as consultant and freelance designer for agencies in Milan.

 

SKILLS — In these years of work I learned these things:
1. Be clear and seek clarity.
2. Don't try to do everything at once.
3. Be brave.
4. Search constantly.
5. Be precise only when it's absolutely required.
6. Don't talk shit.
7. Bribe the boss with the food of south of Italy.
8. Fight against "It can not be done!" of developers and printers. 

 

HELLO — I'm Federica, I operate within the fields of graphic design, for commercial and cultural projects, designing on paper and screen. ● With a strong focus on the information architecture, attentive to the way images and texts sustain their own intent and impact, mine own approach results in a content-based production. 

 EXPERIENCE — I lived in Rome, then in Venice – to pursue a Master Degree in Visual and Communication Design from IUAV – then in Milan, where I still live today. 
In June 2014 I started my two years work at IL SOLE 24 ORE, largest italian financial newspaper, focusing on web design. From November 2016 I was part of the team of POMO Studio, working both in print and web projects. 
I now work as consultant and freelance designer for agencies in Milan.

 SKILLS — In these years of work I learned these things:
1. Be clear and seek clarity.
2. Don't try to do everything at once.
3. Be brave.
4. Search constantly.
5. Be precise only when it's absolutely required.
6. Don't talk shit.
7. Bribe the boss with the food of south of Italy.
8. Fight against "It can not be done!" of developers and printers.